tkworld Chapter 188 If This Continues, The Liu Family Will Surely Lose
Chapter 188 If This Continues, The Liu Family Will Surely Lose
Hearing that Liu Zhiyuan let go of the company's affairs, Liu Zhiqiang roared like thunder.
"What does he mean?"
"Do you really think that apart from their father and daughter, there is nothing I can do?"
"Zhipeng, think of a way to save this situation."
"I……"
Liu Zhipeng gritted his teeth, "Dad, let's hold an event too, with great discounts."
"With the strength of our Liu family, I don't believe they can't be dealt with."
Liu Zhiqiang called a meeting with his colleagues to discuss how to deal with this situation.
Many people have suffered greatly from it, and they have long been looking forward to the Liu family's success.
But at the meeting, no one had a better idea. Some people said that they would use the Liu family's status and fame in the industry to put pressure on Celebrity Company.
Of course, some people questioned, is pressure useful?
People want to sell their products cheaply, can you stop them?
At this time, Liu Zhipeng came up with an idea, "Why don't we temporarily stop the jade business, and we will continue to sell it after it is sold out."
"At this stage, we only sell gold jewelry."
But some people say no, as soon as you stop, the customer will go to him.
Just as they were having a meeting to discuss countermeasures, Mingyuan's company launched a new event.
For jade jewelry worth less than 100,000 yuan,
Recharge 10,000 to enjoy a 25% discount; recharge 100,000 to enjoy a 40% discount.
Hearing the news, these people went crazy.
"What the hell are they trying to do?"
"Do you want to kill everyone?"
The matter is not over yet, Mingyuan Company continues to expand its stores and promote it to the whole country.
And the salary is at least 20% higher than that of the peers. Of course, sales mainly depends on performance.
However, the salaries of managers are obviously higher than those in the same industry, so many people choose to change jobs.
This trick is more poisonous, poaching other people's management personnel, so that no one can use them.
Originally, the newly recruited employees still needed training. In this way, these managers who switched jobs could go directly to work after a few days of simple training.
At this moment Su Ruzhen is also discussing with Chen Fan,
"How long can we last like this?"
Chen Fan said, "Have you calculated how much our profit is?"
"As long as we don't lose money, we can persist. If it doesn't work, we can also provide subsidies from other places."
"As far as the current way of recharging and discounting, although a lot of profits have been lost, it has attracted customers."
"At that time, we will make another twists and turns, let them continue
recharge. "
"People like to take advantage. As long as they are given a certain discount, they feel that they have made a profit. We delineate these customers for a period of time and let them develop habitual consumption."
"Every customer's birthday, Valentine's Day, March 8th, Wu Dalang's Day... prepare a beautiful gift for the customer."
"When they come to pick up their gifts, continue to give them promotions."
Su Ruzhen looked at this guy speechlessly, "I'm afraid you are a liar."
Routine wave after wave, always keep customers in your own hands.
Chen Fan smiled, "Are you regretting it? I didn't lie to you back then, it was you who took the initiative."
Su Ruzhen rolled her eyes.
"What about after this wave?"
Chen Fan took a puff on his cigarette, "When we finish these few waves of discounts, they probably won't be able to bear it anymore."
"The Liu family's stock price will definitely fall. Let's see if we can make another wave of them in the stock market."
Su Ruzhen knew that this was Chen Fan's real purpose.
It's just that she didn't know why Chen Fan suddenly attacked the Liu family.
Of course Liu Ruoxian was paying attention to all this, she called Chen Fan, "Are you planning to eat the Liu family?"
Chen Fan chuckled, "What are you thinking? I don't have such a big appetite for eating the Liu family."
"Aren't I here to help you feel wronged? When I buy the Liu family, you can come and work for me."
Liu Ruoxian was speechless.
This kid has to guard against it!
He has a very keen insight into rough stones, and the rough stones he has seen basically do not make mistakes.
If you play this trick with him, you will definitely be played to death by him.
If profits decline due to performance, the stock price will also decline.
At that time, he will play the same trick as playing celebrity shares, and raise his cards in the stock market. I am afraid that the Liu family will really fall into his hands.
Ever since Lantu invested in Minghua Jewelry, many people felt apprehensive.
However, the Liu family's equity is relatively concentrated, and it is not easy for outsiders to succeed.
And even Liu Zhiyuan believed that no one could easily eat up the Liu family.
Especially in the stock market, because the current market value of the Liu Group is more than 80 billion, and the Liu family owns half of it.
If you want to acquire the Liu family, you must spend at least 40 billion yuan.
And not necessarily win.
Let’s not say that ordinary people don’t have so much money, even if they do, it’s impossible for you to spend all the money in the stock market
All stocks were bought.
But Liu Ruoxian doesn't think so, do people need to buy the stocks in your hand?
He just needs to continue to let the market go down, drain the profits of the Liu family, and make you continue to lose money.
Your store closed down, and everyone switched to celebrity jewelry, and you lost your market share.
How long can it last?
When the stock is st, you just wait for delisting!
Liu Ruoxian has seen a variety of business war models overseas, and many giants went bankrupt overnight.
Such examples are not uncommon, so she is more cautious.
What's more terrible is that the source of goods in southern Yunnan has been purchased in large quantities by Chen Fan again and again.
price goes up!
Because as long as it is the rough stone that he has selected, the rest is basically scum.
When the price of raw materials rises, the cost increases.
Profits are shrinking again, managers and employees are leaving...
Because of the alternation of power within the Liu family, the top management of the company suppressed Liu Zhiyuan's old department and supported his own people.
It can be described as external and internal troubles, and the situation is indeed not optimistic.
If this continues, even if people don't come to buy you, you will have to beg them to buy you. Biqu library
It's just that these disadvantages have not been fully exposed yet, but Liu Ruoxian has already seen the clues.
If this continues, the Liu family will lose!
At the moment, Chen Fan is happy and happy, and his main task is to purchase rough stones.
Billions have been poured in back and forth, and now Curry is holding a lot of inventory.
These rough stones are enough for celebrity jewelry to last for at least half a year.
So the next six months should be the hardest time for these colleagues.
After Chen Fan completed the purchasing task, he continued to return to school to study.
The rest is waiting for the core business of the Liu family to collapse on its own.
Everyone in the mall knows that the bigger the plate, the harder it is for a company to turn around.
Without sufficient profits and performance as a support, any problem in any link can make it into an unstoppable situation.
Of course, the Liu family can also extract profits from other industries to support this core business.
Let it hang on.
Or Wang Zuo can only break his arm and give up this business voluntarily.
Perhaps for the Liu family, giving up the core business of the jade industry is no different from killing them.
Mr. Liu never dreamed that his decision would plunge the Liu family into a precarious situation.
And his own body is getting worse day by day...