tkworld #317 - Longteng and Tenghui have a strategic partnership, Youyi Soha, the new FPS war cloud is risin
#317 - Longteng and Tenghui have a strategic partnership, Youyi Soha, the new FPS war cloud is risin
Amidst the background noise of the television, Liu Mengyuan said:
"It's okay, as long as I add more wolfberries to dinner, I won't be lacking."
"??????"
Lu Yu almost thought he misheard. Liu Mengyuan had already blushed and walked into the bathroom.
She threw away the yogurt container in her hand, looked down at her hands covered in yogurt,
and then carefully brought them to her nose to smell,
there was a unique fragrance.
She paused for a moment, then suddenly shook her head:
Liu Mengyuan, what a shameless woman!
While turning on the faucet to wash her hands, she muttered to herself:
I hope this 120-day halo period can pass smoothly.
...
Monday, Youyi Company conference room.
The PPT displayed reports listing the sales of various games produced by Youyi in the last round of the VR console war.
Although the sales of individual products couldn't compete with 'My Wife is the Savior,' Youyi, thanks to Liu Lan's platform compatibility strategy, hitched a ride on Taoyuan Shenyou's success. The total sales of all its games still ranked second alongside Longteng Group.
After the heads of each project team took the stage to present their achievements,
Shi Yi, the general manager of Youyi, cleared his throat:
"Everyone, I just returned from a meeting in Shenzhen. Chairman Liu has issued new instructions:
We need to find a way to negotiate with Taoyuan Township to integrate the resources of our two VR business lines and conduct joint development of some console technologies.
Furthermore, in terms of the game software lineup, all self-developed studios under Youyi must come up with a flagship masterpiece that truly reflects the VR performance of our group!"
Hearing the words "flagship masterpiece," the employees suddenly became serious.
The chairman rarely intervened in the game business line over the years. Since she personally requested a flagship, it had to reach the level of 'Fantasy Eastern Tour' and 'Magic Dragon World' at the very least!
No!
In the next-generation VR console war, the definition standard for flagships was even higher!
This work was Youyi's new trump card in its self-developed matrix, and no mistakes could be made.
Shi Yi looked at the studio managers under him and smiled, "I'll give you some time to think about what kind of themes you can do."
Then, he turned his head, "What about the hardware R\u0026D line? Report on the progress of the console technology upgrade."
Tang Changren, the head of hardware R\u0026D, stood up:
"President Shi, our game console hardware team's upgrades to Youyi Paradise VR are mainly in two aspects:
One is the software aspect. We have developed the [Large World Dynamic Calculation System], which greatly optimizes the system overhead when VR devices run large world sandbox games.
The other is the hardware aspect. I have newly developed an external graphics card expansion dock for our game console, which allows two display chips to crossfire, thereby increasing graphics performance by 50%.
Users don't need to buy a new machine; they just need to plug the expansion dock into the original machine."
Many employees present were amazed:
The next-generation console war is getting too intense. The new machines were just released less than two months ago, and the hardware and firmware are being upgraded like rockets!
Shi Yi waved his hand, "Okay, Changren, you represent Youyi and connect with the technical staff of Taoyuan Township to discuss how to conduct technology sharing and joint development."
As soon as he finished speaking, a young man beside him said:
"President Shi, I think this matter needs to be considered carefully."
This young man was named Wu Liang, and he currently served as Shi Yi's president assistant and R\u0026D assistant.
Although he had been with Youyi for less than a year, he was deeply valued by Shi Yi because of his quick wit, his ability to handle things, and his always well-timed flattery.
Shi Yi: "How so?"
Wu Liang:
"President Shi, the VR hardware and software technology that Youyi currently possesses was created by the group investing hundreds of billions, building various industrial parks, and hiring experts in various fields!
Especially you, President Shi, working day and night, pouring your heart and soul into these technological breakthroughs!
Taoyuan Township, a small company of this size, wants to get our technology for nothing. Isn't that a bit too much..."
Shi Yi was very pleased with Wu Liang's smooth flattery, and his face was radiant:
"Xiao Wu, although what you said makes a lot of sense, we need to broaden our horizons!
First of all, although we are going to conduct joint R\u0026D with Taoyuan Township, we decide how much to share and whether the things we share are important.
Secondly, Taoyuan Township is full of quirky geniuses. The chairman must have taken a fancy to this point before choosing to cooperate!
We previously tried to reverse engineer Taoyuan Township's Other Dimension Tactile Jumpsuit, but we could never grasp some key technologies. This time, we only need to throw out a small sesame seed to get their watermelon, wouldn't that be wonderful?
After all, to take, one must first give."
Wu Liang suddenly became serious, with a look of sudden realization on his face:
"President Shi is wise and far-sighted, and his mind is meticulous. I am still too young. I will learn more by watching and learning by your side in the future."
Wu Liang's subtle, smooth, and continuous flattery once again hit Shi Yi's heart.
Shi Yi smiled and asked others without commenting on the praise:
"How about it, what flagship work are we going to do? Have you considered it?"
An employee who had worked in a large overseas factory stood up and analyzed:
"President Shi, the flagship games of the world's mainstream game consoles are generally the three major categories: shooting, racing, and sports.
If our game console is going to enter the international market in the future, we can also consider starting with these three."
A studio manager next to him chimed in:
"In terms of ball games, for reasons we all know, we don't have a widespread football culture in China. It's also risky to make basketball and American football games.
Racing games are also relatively niche in the domestic market, so let's make shooting games, FPS or TPS.
Moreover, making shooting games can perfectly match our new technology and new hardware."
Shi Yi nodded:
"Then let's start a shooting project. The flagship work is of great importance and requires concentrating resources to do big things. This work will be jointly developed by the major main studios under Youyi across departments!
Whether it's money or manpower, it will all be invested at the highest level!"
Hearing this, a flash of excitement flashed in the eyes of the employees of the major studios!
Which game developer hasn't dreamed of making a next-generation flagship?
Wu Liang continued to flatter:
"Starting too many projects will indeed disperse resources. President Shi is farsighted and insightful!"
After that, Shi Yi asked the marketing department manager to conduct a SWOT (strengths, weaknesses, opportunities, and threats) analysis first.
The other party stood up and said:
"Currently, the global VR game market is in a state of barbaric competition for land. Foreign developers of old FPS games such as Call of Duty and Medal of Honor have not paid attention to the domestic market.
Therefore, the most likely challenge to us is Tenghui, after all, the other party has some accumulation in the FPS market."
Shi Yi mocked disdainfully:
"I know this, after all, it's the gunfight dream of 300 million mice."
As soon as he finished speaking, a burst of laughter rang out in the conference room, filled with a lively atmosphere.
Shi Yi continued:
"Tenghui is not to be feared,
They did not participate in the hardware war of VR game consoles, because Mr. Ma's long-term strategy for the company is to focus on software and services,
Therefore, in terms of hardware adaptation and technology upgrades, the gap between them and us is destined to gradually increase,
Unless they announce the launch of their own hardware now, or conduct joint R\u0026D with hardware manufacturers,
But this is not so easy, just the preliminary negotiations and running-in will take half a year, so it is basically impossible..."
Before he could finish speaking, the marketing department manager turned pale:
"It's not good, everyone, look at the newly released news!"
Everyone picked up their phones and was dumbfounded:
"Longteng Group and Tenghui Group Announce Strategic Cooperation, Shuang Teng Combines, Invincible!"
"After months of preliminary preparation and negotiation, Longteng Group and Tenghui Group officially signed a series of cooperation agreements in Shenzhen today,
Among them, Tenghui Group will use its advantages in game development and social media to develop a new next-generation flagship VR shooting masterpiece for Longteng Group's VR game console——
CrossFire: Reverse War Heroes
This work will be jointly developed by the Dimei, Quantum, and Antarctica studios,
According to internal employees, President Ma specifically pointed out at the company meeting that this work will be the highest priority project, and Tenghui Interactive Entertainment's resources will be given priority to this project!
The carnival for FPS players is about to begin!"
Shi Yi was stunned instantly,
After being frozen in place for a while, he repeatedly swiped the news with his hand, and after confirming that he had not misread it, he sighed.
What kind of charmed mouth is this!
What a Shuang Teng combination!
Seeing Shi Yi's gloomy face, the people in the conference room didn't dare to breathe.
Shi Yi thought:
Pei Shengnan is indeed a ruthless person!
I didn't expect that this move of cooperating with Tenghui was laid out half a year ago.
Worthy of being the future heir of the Pei family!
It's not easy to handle now...
Shi Yi's brows furrowed into a knot.
Now, Longteng Fantasy and Youyi Paradise are biting each other very closely in the VR hardware sales chart.
Longteng Group's move is obviously aimed at Liushi Group.
The reason is simple,
Although Taoyuan Township is currently ranked first in the sales chart, the gap with the second and third places is not too big.
VR game consoles are a heavy-asset field that requires continuous burning of money, throwing people, and expanding production capacity.
Taoyuan Township's current size is still too small, the technology iteration speed is too slow, and there is no technical barrier, it is destined to be unable to afford to consume in this long-term arms race between large groups and be eliminated sadly.
Therefore, in the eyes of President Liu, Taoyuan Township is still a pawn and is not yet qualified to be on the chessboard.
I believe Pei always thinks the same way in his heart.
Although Shi Yi could have expected Longteng to make things difficult on the flagship game, he didn't expect that the other party had been preparing for half a year, and the shot was quite ruthless!
We just decided to develop across studios in the conference room, and they announced the joint development of three major studios,
Isn't this predicting my prediction?
Moreover, this is demonstrating to their Youyi:
Longteng wants to swallow the market cake of shooting games alone!
...
Just as Shi Yi's expression was changing unpredictably, Wu Liang suddenly said:
"President Shi is wise and martial!"
Shi Yi was confused when he heard this: "How do you say that?"
Wu Liang:
"President Shi, you see, you not only predicted Pei Shengnan's step of cooperating with Tenghui, but even, you just proposed that we should jointly develop across studios, and Pei Shengnan announced the same news.
This shows that you have the courage and strategy no less than Pei Shengnan!
In addition, our Youyi has the advantage of hardware self-research, is it not as easy as picking something out of a bag to defeat the other party's makeshift alliance?"
The corners of Shi Yi's mouth couldn't help but curl into an arc when he heard this.
This is raising him, Shi Yi, to the same height as Pei Shengnan!
He, Shi Yi, is not a pawn, but also a chess player!
These words are really comfortable in my heart!
"Hehe, Xiao Wu's words are not wrong, we can't be scared by the other party's paper tigers."
At this time, the people in the conference room silently looked at Wu Liang, and were amazed in their hearts:
This can also find an angle to lick? Admire, admire!
After being comfortably flattered, Shi Yi waved his hand:
"I announce that Youyi's new flagship shooting game will be jointly developed by five major studios!
We don't just want to make a simple FPS, but we want to bring all the advantages of the major studios into play,
For example, add the large world exploration of 'Shun Huo Nuan',
Add the economic and prop system and development of 'Fantasy Eastern Tour',
We also have the R\u0026D experience of martial arts action games, in addition to pure gun battles, we also need to add an action system.
What we need to do is a true flagship with no shortcomings in all aspects!"
Shi Yi's speech once again ignited everyone's passion,
Wu Liang took the lead, and everyone began to raise their arms and shout:
"Youyi will win!"
"Youyi will win!"
"Youyi will win!"
...
After the passionate mobilization was over, the people in the conference room gradually dispersed, leaving only Shi Yi and Wu Liang.
Seeing that there was no one around, Wu Liang whispered to Shi Yi:
"President Shi, I have a suggestion, since President Liu suggested that we cooperate with Taoyuan Township, then why don't we take this opportunity to suggest that the other party also do FPS?"
"Huh? Why?"
Shi Yi was stunned: "Logically speaking, Taoyuan Township should give full play to its unique advantages in beautiful girl games and not come to get involved in this muddy water."
He remembered that the only thing in Taoyuan Township that had a bit of shooting game elements was "Happy Mouth Cannon Life", but that game... how should I put it, it was too abstract, he still doesn't know how to define that thing.
So letting Taoyuan Township forcibly do FPS also has to face the siege of two major giants,
Isn't that Chen Rui sitting on a carousel - turning in circles to lose (uncle)!
Wu Liang guessed what Shi Yi was thinking and smiled:
"President Shi, you see, it is precisely because Taoyuan Township is a pure FPS newbie that I said to let it join in.
In this way, the three VR hardware manufacturers are all on the same track,
Taoyuan Township has lost the advantage of beautiful girl themes,
After all, Long Teng and Teng Hui aren't really one family; sooner or later, their superficial harmony will break down and lead to conflict.
Therefore, in this arena, our Youyi holds the greatest advantage, and our chances of winning are even higher!
We can even add fuel to the fire by helping Peach Blossom Village promote their FPS game, putting them on the hot seat…
This can lower users' expectations for FPS products in advance.
Then, when our masterpiece comes out, wouldn't it be a sensation?!”
Shi Yi understood.
Wu Liang was planning to use a contrast technique, using Peach Blossom Village as a foil to highlight how excellent their own game is!
Shi Yi's face turned ashen:
“Xiao Wu, you're confused! Are you trying to harm me!”
Wu Liang remained expressionless: “What do you mean by that?”
Shi Yi:
“Do you know what the relationship is between Lu Yu and our chairman's daughter, Liu Mengyuan?
Anyone with eyes can see that the chairman proposed a technical collaboration with Peach Blossom Village precisely as a test for his future son-in-law.
If this son-in-law is capable, then this matter is to give him a boost, paving the way for him!
Originally, I had some past friction with Peach Blossom Village.
But now, you're asking me to stab Peach Blossom Village in the back. Isn't that harming me?”
Wu Liang smiled:
“My dear Director Shi, it's precisely because I know about the relationship between Lu Yu and Liu Mengyuan that I'm advising you to do this!
Think about it, Lu Yu has been in the limelight recently, with various media outlets touting his abilities. Our chairman must also be influenced by these reviews and think highly of him.
So, do you think that if he really becomes a member of the Liu family, becomes one of us, what kind of group business would the chairman fully entrust to him?”
Shi Yi said impatiently: “What other business could it be? Games!”
As soon as he finished speaking, he froze!
Damn?
Damn!
Damn…
After a triple dose of internal profanity, he understood Wu Liang's meaning.
Wu Liang continued:
“Think about it. If Lu Yu takes over the group's game department, as a new leader, he will definitely bring in his own trusted aides and the first to be replaced will be you!
Not to mention, you've created a lot of obstacles for him before.
Even if you barely manage to stay as an old employee, you're destined to be sidelined and constantly feel suffocated…”
Shi Yi paced back and forth in the meeting room.
He had to admit that what Wu Liang said made sense!
But he still hesitated:
“However, if we just stab Peach Blossom Village in the back like this, I'm afraid I won't be able to get past the chairman.”
Wu Liang chuckled:
“Director Shi, we know it's a backstab in private, but outsiders don't know. We can completely package this process.
As the saying goes, 'praise to kill,' praise first and then kill. As long as this is handled well, maybe Lu Yu will even be grateful to you for setting aside past grievances and working hard to help!
Don't worry, as long as you nod, I will be fully responsible for coordinating with Peach Blossom Village, ensuring that this matter is foolproof!”
Shi Yi pondered for a moment, finally made up his mind, and nodded:
“Okay, I authorize you to handle this matter!”
After saying that, he became more and more satisfied with this young man who knew how to flatter and had a good brain.
Look at the likes of Zou Zhongtian under his command before, what kind of stuff were they! He had finally met a capable right-hand man!
“Xiao Wu, you are truly my wise star. Work hard, and I won't mistreat you!”
“Wu will definitely go all out and serve Director Shi with the utmost loyalty!”
……
Jianghai City, Long Teng Group Building, Pei Shengnan's office.
At this time, the press release about the strategic cooperation with Teng Hui had just been sent out, and the Internet was filled with expectations:
“Wow, this is really a strong alliance! I'm so looking forward to it!”
“CF old players are tearing up. Finally, they can play black games with their teammates on next-generation game consoles.”
“Long Teng’s fantasy hardware performance is already good, coupled with the technical skills of the DIME studio group, isn’t this a massacre?”
The press release quickly occupied the hot search headlines of major game media.
Pei Shengnan had long expected this kind of popularity.
A national gunfight game, coupled with the industry's top hardware, it would be strange if players weren't looking forward to it!
At this moment, the secretary knocked on the door, walked in and said:
“Director Pei, regarding the person in charge of this game development, we have found a suitable talent.
He used to work at Liu's Group, is quite familiar with the internal workings of Youyi, and he also knows Lu Yu and is very familiar with his personality and behavior.”
“Oh?”
Pei Shengnan was overjoyed, “Bring the resume over and let me take a look.”