tkworld #424 - Cat's Tea turns defeat into victory (2 in 1 order required)
#424 - Cat's Tea turns defeat into victory (2 in 1 order required)
Soon, an unprecedented wave of excitement began to gather in front of the Cat's Tea main store. Whether pedestrians or diners, anyone passing by couldn't help but be attracted by the imposing silver-white metal exterior, stopping to examine it closely.
"I suspect this is some kind of new amusement facility, right? It looks like a small theme park!" a portly young man said to his female companion, speaking with confidence.
"Should we try it out then? I've heard that novel and unique things often have excellent effects and can bring unexpected surprises!" the female companion said with longing, eager to queue up for tickets.
At the same time, some regular customers also joined the crowd of onlookers. Before long, a long queue leading to the sensory experience cabin snaked out, stretching straight from the front of Cat's Tea all the way to the distant street corner.
"Is this going to be charged? I'll go buy a ticket right away!" a disheveled, chubby middle-aged man clapped his hands repeatedly, looking exceptionally excited.
"Hey, I wonder if this is only open to new customers? Can we old patrons experience it too?"
Everyone discussed animatedly, the lively atmosphere reaching an unprecedented climax. Even those who originally had no interest in Cat's Tea and were just passing by were now infected with the same curiosity and joined the long queue.
...
However, on the other side, some people were not so optimistic.
Zhao Gang, the marketing manager of a chain restaurant group under Longteng Group, frowned deeply after seeing Cat's Tea's new and unexpected initiative.
This Manager Zhao was always cautious and experienced, and he had been wary of Cat's Tea, a rising star in the industry, for a long time.
Now that he saw them putting on such a flamboyant display, he naturally wouldn't easily believe that this was just a whim.
"Could it be that Cat's Tea has realized its own operational difficulties and can only come up with this superficial trick to deceive customers?" He held his arms, his eyes full of suspicion and disdain.
"Well, no matter what they're planning, I won't easily let them get their way!" The manager narrowed his eyes, the corners of his mouth slightly raised, and then began his action plan.
The first step was to publish a news release online that secretly criticized Cat's Tea, accusing it of deviating from its main business and engaging in blind cross-border operations. As soon as the draft was released, it immediately caused a lot of controversy online.
"Are cat cafes also starting to play mysterious?"
"I think they're probably just putting on a show to create this strange thing."
"Heh, Cat's Tea is probably going to fail soon, right? Now they have to rely on gimmicks to attract attention."
A crowd of netizens had mixed opinions on this, and there was no shortage of negative comments and straightforward sarcasm. It could be seen that this attack had achieved the expected effect of fanning the flames.
However, Longteng Group's further actions were even more blatant and sharp. Some of their restaurant stores even began to erect eye-catching billboards in front of their doors, launching personal attacks against Cat's Tea.
"Are you still wasting money at Cat's Tea? They are simply forced to make this nonsensical marketing effort."
"Our service has always followed a reputation-first approach, and we won't use gimmicks to deceive customers like that cat cafe!"
This kind of advertising language, filled with strong malice, undoubtedly brought great damage to Cat's Tea's brand image.
What was even more hateful was that Longteng Group even invited some internet celebrities to organize a public debate on "blurred catering themes harming consumer rights." During the debate, there was naturally no shortage of straightforward criticisms and mockery of Cat's Tea.
Faced with such a fierce verbal attack, even some of Cat's Tea's old customers began to waver. They couldn't help but have more doubts and suspicions about Cat's Tea's newly launched mysterious sensory experience cabin.
"What's going on? Could there really be something fishy?"
"I used to think that this cat cafe seemed to be on the decline recently. Is it going to be unable to survive now?"
"No, I still like this place very much. Don't listen to those rumors, let's wait and see!"
In the atmosphere of undercurrents and heavy suspicion, the long queue waiting outside the sensory experience cabin showed no signs of diminishing. On the contrary, the increasingly fierce negative public opinion made those trendy men and women who always pursue novelty and exciting experiences even more eager to try.
"Hey, I don't believe those rumors! Look at the people queuing up now, they're almost across the street, which means their family is still very wealthy."
"Yes, yes! If there's really something fishy, then we'll go and experience it ourselves, won't we? Anyway, believing our own eyes is more reliable than believing any rumors!"
...
A strong curiosity and desire for knowledge spread rapidly among the crowd.
Rumors certainly made people suspicious, but more people were deeply attracted by this unexpected operation. They couldn't wait to find out what Cat's Tea was up to.
In this way, even though Longteng Group's negative publicity had reached its highest volume, the tide of people queuing up to experience the Dream Realm Sensory Cabin was not affected in the slightest. On the contrary, as the waves of scolding and questioning intensified, people's desire for this unsolved mystery became even stronger.
"Isn't it just a novelty? Being scolded like this makes people even more curious!" a young man in trendy clothes said without hesitation to the crowds in front of him.
"That's right, that's right, I love this kind of marketing method that gets worse and worse! Look, doesn't this make people want to experience it even more!" the woman next to him clapped her hands excitedly, her beautiful eyes flashing with anticipation.
At this moment, Manager Zhao was sitting upright at his desk, his face as gloomy as the sky before a storm. He never expected that his carefully planned negative marketing would be completely counterproductive, instead becoming a successful word-of-mouth promotion for Cat's Tea.
"It's unbelievable! What on earth are these guys planning?" He slammed his fist hard on the desk, his emotions more agitated than ever before.
But, it doesn't matter!
Anyway, once the customers actually experience the disappointing aspects of the sensory experience cabin, the reputation will collapse!
Manager Zhao felt a little relieved.
...
When those customers who had been waiting in line for a long time were finally able to experience the Dream Realm Cabin one by one, the Cat's Tea main store was immediately shrouded in an atmosphere of excitement and laughter.
When the cabin door slowly opened for each new customer, what greeted them was not deep unknown, but a wonderful experience that brightened their eyes. The dream was as brilliant as a pottery, full of colorful colors and bizarre and exaggerated images.
After work in the city at night, the Cat's Tea Dream Realm Experience Hall was bustling with people, and a continuous stream of customers walked into the heavy dream gate.
First was Mr. Zhan, a 35-year-old white-collar worker. As soon as he lay in the Dream Realm Cabin, he never expected that he would fall into a ruin of fire and smoke in the next second.
"Oh my god, where is this?" Mr. Zhan looked around at the steel jungle in shock and uncertainty, with the roar of guns echoing in his ears.
At this moment, a huge interstellar spaceship slowly descended in the sky, like a steel behemoth covering the sky and the sun. Mr. Zhan stared dumbfounded, watching a team of fully armed silver warriors bravely step out of the deck.
"Welcome to the City of Rebirth, the last hope of Earth!" The head officer was heroic and extraordinary, and his upright posture gave people a firm and unyielding spirit.
Mr. Zhan couldn't help but feel excited, he was indeed the last human survivor! From this moment on, he fought side by side with these brave interstellar warriors, breaking out a narrow escape in the rain of bullets.
...
Next to the Dream Realm Cabin, Sakura, a 16-year-old high school student, was immersed in a completely different dream. She was wearing a white puffy princess dress and was surrounded by a group of loyal knights.
"Princess, retreat quickly!" The young knight commander was panicked, because a large-scale rebellion suddenly broke out in the castle.
Sakura opened her eyes wide and trembled to find that the enemies were all living and threatening bone warriors!
At the critical moment, a mysterious and brave fighter flashed out, and only saw a bright Yamata no Orochi scythe in her hand, rotating and slashing those bone monsters at lightning speed!
"Come with me!" The warrior revealed a gentle female voice under her mask, pulling Sakura out of the heavy encirclement.
Sakura took a closer look and found that she was a girl of similar age, but her skills were as agile as a real ninja! The two formed a life-and-death friendship in this way of galloping and fighting all the way.
In another Dream Realm Cabin next door, 63-year-old Grandpa San was having his long-awaited country dream. Grandpa San was sitting in the yard of a small wooden house, with a gentle breeze, fragrant flowers, and Grandpa Qu next door was picking vegetables by the field ridge.
"Hey, Grandpa San! Come and try my newly planted pumpkin, it's so sweet!" Grandpa Qu shouted heartily, holding a large bundle of freshly picked vegetables.
Grandpa San quickly got up to meet him. Looking at the familiar village scene, he couldn't help but feel a burst of warmth in his heart. At this moment, he seemed to have traveled back to his old home twenty years ago, everything was so simple and warm.
Just as he was intoxicated by this local sentiment, a bell rang from a distance, getting closer and closer. Grandpa San looked in the direction of the sound and found that it was a marching elementary school band slowly approaching.
The most ⊥ new ⊥ small ⊥ said ⊥ in ⊥ six ⊥ 9 ⊥⊥ book ⊥⊥ bar ⊥⊥ debut!
"School is over, Grandpa San!" The group of lovely children held up small trumpets and row drums, enthusiastically greeting Grandpa San.
Grandpa San unexpectedly found that these people were their playmates when they were young!
Grandpa San was so happy that he couldn't close his mouth. He finally experienced the long-lost liveliness, and the villagers rushed out of their homes to join this warm New Year's festival.
In this way, all kinds of wonderful dreams were staged in the sensory experience cabin, bringing everyone a different physical and mental experience. When the dream ended, many people were already immersed in it and reluctant to wake up for a long time.
As soon as he came out of the Dream Realm Cabin, Mr. Zhan was very excited. "It's so awesome! It's like I experienced a Jedi counterattack from scratch again, it's so burning!" He couldn't help but rub his hands and twist his muscles.
Sakura was even more excited with rosy cheeks, shy and embarrassed: "I can embrace the princess dream tonight! That ninja sister is so cool!"
Grandpa San was rubbing his hands with joy, and sighed repeatedly: "Ah, I can finally dream back to my hometown, I didn't recognize any of the scenery in our village! Even the appearance of the village chief is exactly the same!"
Customers like this were constantly coming and going, and the name of the Cat's Tea Dream Realm Experience Hall gradually spread by word of mouth. A whirlwind of hot discussion was also set off on the Internet, and all kinds of dream sharing and comments occupied major forums and social media.
"How should I put it, although the ending of the dream has a reversal, I don't hate this reversal!"
"So powerful! After seeing the sharing of my friends, I also really want to experience it!"
"It's so cool, it's not as simple as in the dream at all! According to the saying, it's a combination of virtual and real, very realistic and immersive!"
...
Soon, a long queue lined up in front of the Cat's Tea store, with elderly people, white-collar workers, and students, everything. Tourists from all over the world also flocked to see what kind of soul-stirring experience this unparalleled dream experience was.
For a time, this inconspicuous Dream Realm Experience Hall became a world-renowned Internet celebrity check-in place, with a bustling crowd and a lively scene. When the proprietress Lin Ming saw this unprecedentedly hot scene, her delicate face could not hide her surprise and pride.
"I didn't expect that our small idea would be so popular!" She covered her mouth and chuckled, her eyes rippling with undisguised joy.
"Well, it seems that the current scale is not enough. After I finish this period of busy work, I decided to open a few more branches in the city to let more people feel the fun of the Cat's Tea Dream Realm!"
As the founder, Lin Ming's lofty ambitions slowly gathered at this moment. She wants to continue this soul-stirring dream!
...
On the other side, in the headquarters of Longteng Chain Catering Group, Marketing Director Zhao Gang covered his forehead and looked embarrassed. The self-righteous clever man had tried his best to defeat the Cat's Tea Dream Realm Hall, deploying heavy means to besiege the opponent.
But who could have expected that the other party would cunningly win with a dream experience of whimsy! For a time, the doors of Longteng's various branches were deserted, but Cat's Tea was crowded with people. Zhang Liming never expected that his marketing plan would instead make the other party famous and severely damage Longteng's own business.
"We have completely lost, lost everything!" Zhao Gang beat the desk hard, gritting his teeth. His conceited face was now covered with embarrassment and despair, "How can I not see through the conspiracy of that old fox Lu Yu at all?!"
Lu Yu is the boss of Cat's Tea, President Pei's nemesis.
Before long, Lu Yu once again relied on his extraordinary creativity and courage to rise rapidly with the outstanding idea of Cat's Tea. Zhao Gang not only suffered a dumb loss this time, but also felt ridiculed, so he was very resentful.
Recalling that not long ago, Chairman Pei Shengnan also lost to Lu Yu? That time, Lu Yu also defeated the old restaurant with unexpected innovative ideas, making Longteng chain enterprises overwhelmed.
He was decadent for a while, and when he thought that their chairman Pei Shengnan had also lost to Lu Yu, he didn't feel so uncomfortable. He couldn't help but admire Lu Yu even more!
However, things weren't that simple. If Lin Ming wanted to expand, the business war between him and Cat's Tea had only just begun!
......
Looking at the dream data constantly being transmitted on the large screen in front of him, Chu Xiong, the technical director of Peach Blossom Spring, couldn't help but rub his hands together excitedly.
"This data is simply a godsend for us to develop a new generation of open-world games!" He was overjoyed, his face full of pride.
While rapidly operating on the keyboard, Chu Xiong explained eloquently, "You see, as long as we use the brain scanner developed by our company for the Dream Realm Immersion Pod, we can highly restore the various sensory experiences of players in their dreams."
A series of vivid physiological data trend charts flashed on the large screen, and Chu Xiong looked at them as if they were his own treasures.
"This electroencephalogram dynamic broken line graph reflects the player's mental state at the time; and this section is the high feedback data of muscles and nerves, which can accurately simulate the actions in the dream. Not to mention this high-definition iris tracking result, which provides us with valuable first-hand information for restoring the visual impact in the dream!"
Chu Xiong explained each piece of data in detail, showing his confidence and enthusiasm for this technology. As an experienced game designer, he had long seen the value of these rare dream data for their next-generation game.
"You see, according to these nerve and muscle feedback data, how realistic is the personal experience that players feel in their dreams! Whether they are galloping on horseback, performing martial arts, or wielding long swords in their dreams, they are as real as in reality."
Chu Xiong talked eloquently to his programmers, his eyes shining behind his glasses:
"And according to the analysis of electroencephalogram data, even if it is only in a dream, players will experience a series of rich emotional fluctuations such as high anxiety, fear, anger, and happiness. In other words, with the help of this accurate biological data, we can simulate an incredibly realistic virtual experience in the game!"
"Therefore, with this batch of precious dream data, the next open-world game we create will gain an unprecedented immersive experience! At that time, whether it is the tension and excitement of martial arts battlefields or the warm experience of peaceful times, our players will be 100% immersed in it!"
Speaking of this, Chu Xiong glanced again at the visualized electroencephalogram data, and the blood in his eyes began to boil.
"Great! With these dream data as the foundation, we can immediately bring players an unparalleled top-level open-world game experience! Truly perfectly integrate the virtual world with reality, making the game no longer just a game, but a brand new life experience!"